NMC Ethical Advertising Guidelines · 06 Oct 2026
Is Your Hospital's Digital Marketing at Risk Under the New NMC Guidelines?
Scan your hospital website, Google Ads, Meta Ads and marketing creatives for potential issues under the latest medical advertising guidelines.
- Free Preliminary Assessment
- AI-Powered Analysis
- NMC Clause References
- Actionable Recommendations
- No Registration Required to Start
Independent AI-assisted assessment by Smartsevak. Not affiliated with or certified by the National Medical Commission.
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Sign in with a one-time code sent to your work email. No password, no payment.
- Enter your email and the 6-digit code we send
- Tell us about your organisation (first time only)
- Scan your website, ads and creatives — download the PDF
How it works
01
Enter your website
We read your homepage, detect your hospital identity and official social pages.
02
Confirm your advertisers
You confirm the right Facebook page; Google ads are matched to your domain. Nothing is attributed silently.
03
Real scans, clause-cited findings
Website pages, Meta Ad Library, Google Ads Transparency and your uploads are assessed against the rules.
What the scanner looks for
Factual information — departments, facilities, doctor directories, fees, a simple "Book Appointment" — is recognised as permitted, not flagged automatically.
Regulatory sources used
A versioned rule library (v2026.10.08-v1, 39 provisions) built from official texts. Every finding cites the exact clause and page.
NMC Ethical Advertising Guidelines, 2026
OperativeNational Medical Commission, Ethics & Medical Registration Board · 2026-10-06
Came into force with immediate effect on 06-10-2026 (per the Public Notice). Primary source. For hospitals, to be read with the applicable Clinical Establishments Act/State Act, which prevails in case of irreconcilable conflict (para 4.3).
IMC Ethics Regulations, 2002
OperativeMedical Council of India (now continued by the National Medical Commission) · 2002-04-06
Continue to be operative because the NMC RMP (Professional Conduct) Regulations, 2023 were kept in abeyance by NMC notification dated 23-08-2023. Page numbers refer to the consolidated copy (with amendments) published by Punjab Medical Council.
NMC RMP Regulations, 2023
In abeyance — not usedNational Medical Commission · 2023-08-02
IN ABEYANCE. Kept in abeyance by NMC notification dated 23-08-2023 until further notification. NOT used for findings by this scanner.
CCPA Misleading Ads Guidelines, 2022
OperativeCentral Consumer Protection Authority (under section 18, Consumer Protection Act, 2019) · 2022-06-09
Apply to all advertisements regardless of form, format or medium, and to service providers whose services are advertised (clause 3). Page numbers not applicable (clause-referenced Gazette notification).
DMR Act, 1954
OperativeParliament of India · 1954-04-30
Applies ONLY to advertisements referring to a drug or magic remedy. Not applicable to general hospital service advertising.